Posts by DynamicSEO

News

Google’s Year in Search 2025: These trending topics spiked big

Google today released its 2025 Year in Search list, but don’t mistake it for a ranking of the “top searches”...

DynamicSEO

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Dec 04

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3 min

Marketing

Audience Segmentation in Marketing: Definition, Types & Best Practices

If your marketing still treats everyone the same, you’re falling behind. Audience segmentation is what turns generic campaigns into personalized,...

DynamicSEO

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Dec 03

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10 min

AI SEO

Google AI Mode sends traffic on 69% of transactional queries: New data

The narrative in SEO right now is simple: Google’s AI Mode doesn’t send traffic. If it becomes the default Google...

DynamicSEO

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Dec 03

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3 min

Meta

Meta: Native Reels ads can lift purchase intent 5.3x

Reels continue to surge as a go-to format for entertainment, education, and discovery. But Meta’s message to advertisers is clear:...

DynamicSEO

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Dec 03

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3 min

AI Search

SaaS in AI Search: Who’s Ranking (+ How to Steal Their Spot)

AI chat is the number one source B2B buyers use to shortlist software. Not review sites. Not vendor websites. Not...

DynamicSEO

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Dec 03

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17 min

Google

AI Max undermines match-type control

A recent test run by the Adalysis team reveals that Google’s new AI Max setting is reshaping how search terms...

DynamicSEO

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Dec 03

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4 min

Google

Google Daily Hub: Anatomy of an overambitious system shaping the future of search

Google’s Daily Hub is more complex than it first appears.  It’s part of the broader acceleration toward hyperpersonalization we’ve been...

DynamicSEO

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Dec 03

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15 min

Opinion

How to plan and manage paid media budgets in an AI-driven world

Managing budgets across multiple paid media channels is one of the most important skills in a PPC marketer’s toolkit.  You’re...

DynamicSEO

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Dec 03

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6 min

Generative Engine Optimization (GEO)

How AI Overviews are impacting ad position and the fight for top spot by Adthena

Google’s AI Overviews have reshaped search almost overnight. For paid search marketers, the fight for above-the-fold visibility is no longer...

DynamicSEO

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Dec 03

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6 min

Software releases and updates

New to AI Brand Insights: Scan your brand visibility in Perplexity

Today, we’re rolling out an improvement to Yoast AI Brand Insights, part of the Yoast SEO AI+ package. You can...

DynamicSEO

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Dec 03

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3 min