Posts by DynamicSEO

Content SEO

The Flesch reading ease score: Why & how to use it

If you have ever run your writing through a readability checker like Yoast SEO, you have probably come across the...

DynamicSEO

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Oct 06

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11 min

Marketing

Omnichannel Marketing: Definition, Tips, & Strategy

Omnichannel marketing is a way to make your brand feel the same everywhere: website, email, ads, social, SMS, app, and...

DynamicSEO

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Oct 05

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19 min

SEO

Topical Authority: What Is It, & How Does It Work?

You’ve probably heard the term “topical authority” thrown around a lot in SEO circles lately. And for good reason. If...

DynamicSEO

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Oct 03

•

15 min

News

Aashna Makin’s experience of when best practices backfire

On episode 326 of PPC Live The Podcast I sat down down with Aashna Makin, a senior paid ads specialist...

DynamicSEO

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Oct 03

•

3 min

Marketing

Vibe Marketing: Hype, Reality, and Real Case Studies

AI has infinitely sped up the hype cycle in marketing. So when the term “vibe marketing” came onto the scene,...

DynamicSEO

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Oct 03

•

20 min

Opinion

Google Ads copywriting with AI: Getting the prompt right

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads.  In the past,...

DynamicSEO

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Oct 03

•

6 min

Google Ads

AI Max for Search: Everything you need to know

Google has been layering AI into Search campaigns for years through features like Smart Bidding, Responsive Search Ads, and Performance...

DynamicSEO

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Oct 03

•

5 min

Opinion

The rise of technical branding in the age of AI search by Semrush Enterprise

Brand performance in generative search relies on measurable reputation and entity signals. But those signals are only as good as...

DynamicSEO

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Oct 03

•

9 min

SEO

How to Use SEO to Build Your Brand

Most marketers treat SEO like a traffic tool. They get the clicks, but the brand still doesn’t stick. Here’s what...

DynamicSEO

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Oct 02

•

12 min

Ecommerce

ChatGPT Shopping: How to Get AI to Recommend Your Products

ChatGPT recommends products — complete with photos, pricing, and purchase links — to its 700 million weekly users. And now...

DynamicSEO

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Oct 02

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17 min