Posts by DynamicSEO

Generative Engine Optimization (GEO)

AI search optimization tools: Geoptie’s all-in-one GEO dashboard is live by Tor.app

AI-powered search experiences from Google, Anthropic’s Claude, OpenAI’s ChatGPT, and Perplexity are reshaping how users find information online. Traditional SEO...

DynamicSEO

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Sep 15

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7 min

AI and SEO

When AI gets your brand wrong: Real examples and how to fix it

We’ve all asked a chatbot about a company’s services and seen it respond inaccurately, right? These errors aren’t just annoying;...

DynamicSEO

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Sep 15

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10 min

Generative Engine Optimization (GEO)

Thriving in the AI era of search: Realign, measure, collaborate

As I watched Live with Search Engine Land: SEO, AIO, GEO! on Aug. 11, which featured four top SEO experts...

DynamicSEO

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Sep 12

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7 min

Google Ads

Top Performance Max optimization tips for 2026

Performance Max has evolved dramatically since its 2021 launch.  If you’re still running campaigns like it’s 2023, you’re leaving serious...

DynamicSEO

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Sep 12

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9 min

Analytics & conversion

The end of the marketing funnel: Why signals are your new opportunity by Semrush Enterprise

Today’s customer journeys look less like funnels and more like works from Jackson Pollock; splashes of touchpoints across dozens of...

DynamicSEO

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Sep 12

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7 min

Marketing

How Much Does Google Ads Cost? (2025 Data + Insights)

I analyzed over one million keywords across 10 industries. The average cost per click (CPC) for Google Search ads in...

DynamicSEO

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Sep 11

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21 min

Analytics & conversion

How to produce a better PPC QBR for your stakeholders

Quarterly business reviews can be stressful, especially for agency teams.  They’re meant to showcase your impact and align on future...

DynamicSEO

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Sep 11

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6 min

Ecommerce

Preparing For The Rise of AI Shopping Assistants In Search

“What’s the best water bottle for hiking in hot weather?” Once upon a time, this was a question you’d ask...

DynamicSEO

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Sep 10

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11 min

Google Ads

Google to retailers: Use AI to win the longer holiday season

U.S. impulse buys slipped from 30% to 26% last year, per a Google-commissioned Ipsos study. Shoppers are now spreading their...

DynamicSEO

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Sep 10

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3 min

General SEO

AI Search Strategy: The Seen & Trusted Brand Framework

AI is already reshaping how buyers discover and choose brands. When someone asks ChatGPT or Google AI Mode about your...

DynamicSEO

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Sep 10

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23 min