Posts by DynamicSEO

AI SEO

Why LLM perception drift will be 2026’s key SEO metric

LLMs like ChatGPT, Gemini, and Claude now sit across search, content generation, and recommendations.   Now, 80% of tech buyers rely...

DynamicSEO

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Dec 08

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6 min

Google Search Console

Google Search Console Insights integrating social channels

Google Search Console will be gaining social channel data in the Insights report tab. This is a new “experiment” that...

DynamicSEO

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Dec 08

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3 min

Analytics & conversion

How to use proxy metrics to speed up optimization in complex B2B journeys

Long sales cycles, low conversion volume, and multi-stage purchase journeys make measurement and attribution harder, creating real obstacles to campaign...

DynamicSEO

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Dec 08

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5 min

Ecommerce

What Is ChatGPT Shopping?

You can now purchase products directly within ChatGPT. That’s right, OpenAI recently announced a new feature that turns ChatGPT into...

DynamicSEO

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Dec 06

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7 min

News

Nils Rooijmans speaks on when ignoring Google emails can cost you

On episode 333 of PPC Live The Podcast, I speak to Nils Rooijmans, a renowned Google Ads script expert and...

DynamicSEO

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Dec 05

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6 min

SEO

AEO vs GEO vs LLMO: Are They All SEO?

These days, your audience is every bit as likely to find answers through AI Overviews, generative summaries, and language models...

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Dec 05

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9 min

Google Ads

Ecommerce PPC: 4 takeaways that shape how campaigns perform

PPC for ecommerce operates differently from PPC for lead gen or SaaS.  The way campaigns learn, the volume of conversion...

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Dec 05

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10 min

Opinion

What is off-page optimization?

Search has moved far beyond blue links and basic ranking signals. People now discover information on Google, TikTok, Pinterest, Amazon,...

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Dec 05

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29 min

Events

Screaming Frog & Good Travel Management Take Flight With UK Search Awards Win

The Screaming Frog agency team are pleased to announce victory in the UK Search Awards with our client Good Travel...

DynamicSEO

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Dec 05

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3 min

SEO

GEO vs AEO: What’s the Difference?

If you’ve been paying attention to SEO, you’ve seen these acronyms everywhere: AEO and GEO. They sound interchangeable. They’re not....

DynamicSEO

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Dec 04

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9 min