SEO

Ecommerce

ChatGPT, LLM referrals convert worse than Google Search: Study

ChatGPT referral traffic converts worse than Google search, email and affiliate links, trailing on both conversion rate and revenue per...

DynamicSEO

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Oct 23

•

3 min

Opinion

Why Google Search Console impressions fell (and why that’s good)

In mid-September, many SEO professionals began noticing unusual drops in Google Search Console (GSC) data.  Impressions were down, average positions...

DynamicSEO

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Oct 23

•

5 min

AI SEO

Reddit sues Perplexity, SerpApi over scraping Google Search data

Reddit is taking four data-scraping companies to court – including AI search engine Perplexity and SEO data firm SerpApi –...

DynamicSEO

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Oct 22

•

3 min

AI SEO

Engineering the AI resume: SEO’s new path to the C-suite

More than a decade ago, I coined the term brand SERP – the result you get when someone searches for...

DynamicSEO

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Oct 22

•

7 min

Content

How to execute a multi-location website redesign without losing traffic by Ignite Visibility

A website redesign is essential for remaining competitive, but for multi-location businesses, the risks are much higher. Stripping away the...

DynamicSEO

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Oct 21

•

8 min

Analytics & conversion

SEO in the black box era: Why reports will look more like Mad Men than Search Console

Google’s quiet retirement of the num=100 parameter might look trivial to the rest of the world, but for SEO professionals,...

DynamicSEO

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Oct 20

•

11 min

AI SEO

How AI media partnerships influence your brand visibility in genAI: Research

In a recent study, Search Engine Land and Fractl found that 82% of consumers find AI-powered search more helpful than...

DynamicSEO

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Oct 20

•

8 min

News

Search Engine Land Awards 2025: Complete finalists list

Adviso once again is leading the way in the 11th annual Search Engine Land Awards. The Canadian agency is a...

DynamicSEO

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Oct 20

•

8 min

News

AI search isn’t the end of SEO – it’s the next era

Everyone’s talking about “AI search” (AI SEO, GEO, AEO, or whatever you call it) – and everyone’s convinced they’re right. Some...

DynamicSEO

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Oct 17

•

4 min

AI SEO

The future of SEO: Why optimization still matters, whatever you call it

Recently, there’s been discussion – and some frustration – on social media about what’s being said (and who’s saying it)...

DynamicSEO

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Oct 17

•

6 min