#Search Engine Land

Google Ads

How APIs extend data access and automation in Google Ads and Meta Ads

Google Ads and Meta Ads make campaign management look easy. Their interfaces simplify daily work – adjusting budgets, reviewing performance,...

DynamicSEO

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Nov 05

•

6 min

AI SEO

5 marketing maturity levels: From siloed to autonomous by Semrush Enterprise

Martech debt builds up through manual reporting, fragile integrations, and silos. These issues fragment customer data, break campaign attribution, and...

DynamicSEO

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Nov 05

•

8 min

AI SEO

GEO startup Lorelight shuts down: ‘The problem didn’t need solving’

Generative engine optimization (GEO) platform Lorelight, is shutting it down – not because it failed, but because the problem it...

DynamicSEO

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Nov 04

•

3 min

News

Aja Frost on AI search, content strategy, and AEO success metrics

Google’s AI Overviews and AI-driven search are reshaping content creation, SEO, and user behavior. As we watch this fascinating evolution...

DynamicSEO

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Nov 04

•

30 min

AI SEO

Social and UGC: The trust engines powering search everywhere

AI search isn’t killing SEO. It’s forcing it to evolve into a new, multi-platform discipline called search everywhere optimization, where...

DynamicSEO

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Nov 04

•

7 min

Google Ads

5 Google Ads tactics to drop in 2026

Over the past year, Google Ads has increasingly embraced automation, shifting the account manager’s role in both practice and strategy. ...

DynamicSEO

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Nov 04

•

5 min

Opinion

Winning the platform shift by Braze

Grappling with innovation and changing consumer attitudes is second nature to marketers, who have already lived through many technological shifts...

DynamicSEO

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Nov 04

•

6 min

AI SEO

7 focus areas as AI transforms search and the customer journey in 2026

Search is changing faster than ever – and 2026 may be the year it fully breaks from the past.  Over...

DynamicSEO

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Nov 03

•

11 min

Google SEO

Google says verify your cloud hosting provider with Search Console

John Mueller from Google posted an SEO tip and reminder for those who use cloud services, such as AWS, Azure,...

DynamicSEO

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Nov 03

•

3 min

Google Ads

Google Local Services Ads vs. Search Ads: Which drives better local leads?

Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs...

DynamicSEO

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Nov 03

•

6 min