Search Engine Land Archives - Page 25 of 54

News

Google and AI slop are ruining Thanksgiving for food bloggers

Food bloggers say this Thanksgiving is a breaking point. Google Search and AI Overviews, powered by Gemini 3, are rewriting...

DynamicSEO

Nov 25

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3 min

AI SEO

AI KPIs: Turning mentions into strategy in the age of LLMs

For years, marketers measured digital success through impressions, backlinks and clicks. If you ranked high in search results and won...

DynamicSEO

Nov 25

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8 min

Ecommerce

ChatGPT, Perplexity push deeper into AI shopping

In the last 24 hours, ChatGPT and Perplexity have introduced new AI-driven shopping experiences that aim to deliver more personalized...

DynamicSEO

Nov 25

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3 min

Google

Google Ads MCC takeover attacks are rising – here’s how the phishing scams work

A surge of sophisticated phishing attacks is letting scammers take over full Google Ads Manager accounts (MCCs), giving them instant...

DynamicSEO

Nov 25

•

3 min

AI SEO

How to make products machine-readable for multimodal AI search

As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can...

DynamicSEO

Nov 25

•

9 min

Opinion

Canonicalization and SEO: A guide for 2026

Canonicalization has long been a core SEO practice, yet it’s still one of the easiest to overlook. At its simplest,...

DynamicSEO

Nov 25

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17 min

Opinion

Fast, cheap, or good? The SEO tradeoff you can’t ignore

You’ve probably heard the saying: Fast, cheap, or good – pick two. The concept goes something like this: If you...

DynamicSEO

Nov 25

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7 min

Google

Study: Why seasonality adjustments keep failing advertisers on Black Friday

A three-year analysis of up to 6,000 advertisers shows that using Google’s seasonality bid adjustments during Black Friday and Cyber...

DynamicSEO

Nov 24

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3 min

AI SEO

SEO vs. PPC vs. AI: The visibility dilemma

Marketers have debated SEO versus PPC for years, usually shaped by whatever has worked – or failed – for them...

DynamicSEO

Nov 24

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11 min

AI SEO

3 GEO experiments you should try this year

Last month, I asked ChatGPT, Perplexity, and Gemini the same question about three of my clients: “Who is [Brand Name]...

DynamicSEO

Nov 24

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14 min

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