#Search Engine Land

Local

Your local rankings look fine. So why are calls disappearing?

For many local businesses, performance looks healthier than it is. Rank trackers still show top-three positions. Visibility reports appear steady....

DynamicSEO

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Feb 05

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6 min

Core update

Google releases February 2026 Discover core update

Google has released the February 2026 Discover core update, which focuses specifically on how content is surfaced in Google Discover....

DynamicSEO

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Feb 05

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3 min

Google Ads

Google Ads no longer runs on keywords. It runs on intent.

Most PPC teams still build campaigns the same way: pull a keyword list, set match types, and organize ad groups...

DynamicSEO

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Feb 05

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6 min

Google

Google says AI search is driving an ‘expansionary moment’

Google Search is entering an “expansionary moment,” fueled by longer queries, more follow-up questions, and rising use of voice and...

DynamicSEO

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Feb 05

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3 min

AI SEO

How AI is reshaping local search and what enterprises must do now

AI is no longer an experimental layer in search. It’s actively mediating how customers discover, evaluate, and choose local businesses,...

DynamicSEO

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Feb 05

•

11 min

News

Why SEO teams need to ask ‘should we use AI?’ not just ‘can we?’

Right now, it’s hard to find a marketing conversation that doesn’t include two letters: AI. SEOs, strategists, and marketing leaders...

DynamicSEO

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Feb 05

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13 min

News

How first-party data drives better outcomes in AI-powered advertising

As AI-driven bidding and automation transform paid media, first-party data has become the most powerful lever advertisers control. In this...

DynamicSEO

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Feb 05

•

3 min

Google Ads

In Google Ads automation, everything is a signal in 2026

In 2015, PPC was a game of direct control. You told Google exactly which keywords to target, set manual bids...

DynamicSEO

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Feb 04

•

13 min

News

Anthropic says Claude will remain ad-free as ChatGPT tests ads

Anthropic is drawing the line against advertising in AI chatbots. Claude will remain ad-free, the company said, even as rival...

DynamicSEO

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Feb 04

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3 min

Google

DOJ and states appeal Google search antitrust remedies ruling

The U.S. Justice Department and a coalition of states plan to appeal a federal judge’s remedies ruling in the Google...

DynamicSEO

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Feb 04

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3 min