Search Engine Land Archives - Page 9 of 53

Content

How to find great writers (and other content marketing struggles)

Marketers are spoiled for choice when it comes to great sources of content. We now have more tools (hello, ChatGPT!)...

DynamicSEO

Jan 29

•

9 min

Leadership and management

Why AI makes agency-client relationships matter more than ever

Working as an office manager in my early 20s, I read Dale Carnegie’s “How to Win Friends and Influence People.”...

DynamicSEO

Jan 29

•

6 min

AI SEO

AI local visibility is up to 30x harder than ranking in Google: Report

Most brands performing well in traditional local search fail to appear in results from ChatGPT, Gemini, and Perplexity, according to...

DynamicSEO

Jan 28

•

3 min

AI SEO

AI recommendation lists repeat less than 1% of the time: Study

When ChatGPT, Claude, or Google’s AI get asked for brand or product recommendations, they almost never return the same list...

DynamicSEO

Jan 28

•

4 min

AI SEO

The future of search visibility: What 6 SEO leaders predict for 2026

The search landscape, today’s buyer journey, and the roadmap to digital success aren’t just shifting. They’re being structurally reimagined. To...

DynamicSEO

Jan 28

•

12 min

News

Google searches per U.S. user fell nearly 20% YoY: Report

U.S. Google searchers are searching far less than a year ago, according to a new Datos/SparkToro report. The data suggests...

DynamicSEO

Jan 28

•

3 min

AI SEO

How to optimize video for AI-powered search

Video is one of the most complex, information-dense marketing assets. For human audiences, it delivers emotional nuance and context far...

DynamicSEO

Jan 28

•

9 min

Inside Meta’s AI-driven advertising system: How Andromeda and GEM work together

When Meta launched advertising nearly two decades ago, performance was driven by manual inputs – targeting rules, account structure, and...

DynamicSEO

Jan 28

•

7 min

Google

Google may give sites a way to opt out of AI search generative features

Google is exploring ways to give site owners a way to prevent Google from using its content for Search AI...

DynamicSEO

Jan 28

•

4 min

Google

Google AI Overviews follow up questions jump you directly to AI Mode

Google will now jump you directly into AI Mode when you do a follow-up question from AI Overviews within Google...

DynamicSEO

Jan 27

•

3 min

#Search Engine Land