Harry Sanders
Founder of StudioHawk
Harry Sanders is an SEO specialist based in Melbourne, Australia.
Harry Sanders founded StudioHawk in Melbourne in 2015 at the age of 17, having taught himself search at 13 to help his father's business. StudioHawk has since grown past 100 specialists with teams in Sydney, London and Atlanta, making it Australia's largest dedicated SEO company. He has been named a Forbes 30 Under 30 Asia honouree and B and T Entrepreneur of the Year.
- Based in
- Melbourne, Australia
- Specialisms
- Technical SEO, AI SEO
Harry Sanders founded StudioHawk at 17 and has spent more than 10 years working in search. The company is now more than 100 SEO and search specialists turning over approximately $20 million a year, built without venture capital or outside investors. It was constructed on a specialist model, holding SEO as the discipline rather than appending it to a general digital marketing offer, and the growth suggests the market wanted that.
Sanders directs search strategy across Australia, the UK and North America, with expertise in technical SEO and organic growth. His attention has moved increasingly to AI driven search, covering how brands establish visibility inside platforms such as ChatGPT and what generative search changes about discovery.
He founded Hawk Academy, which teaches SEO and AI Search to thousands of students a year. He speaks regularly on the evolution of Google search and the rise of AI platforms, and argues for compounding organic growth over tactics with a short half life. Having built a company to scale without outside money, he is in a position to make that argument from experience rather than principle.
StudioHawk has been named Best Global SEO Agency and has taken Best APAC SEO Agency three times. Sanders was named a Forbes 30 Under 30 Asia honouree and B&T Entrepreneur of the Year. Outside the company he co-founded the luggage brand Kadi and is an ambassador for the Lighthouse Foundation, which supports young people experiencing homelessness.
Areas of expertise
Harry Sanders specialises in Technical SEO and AI SEO.