Kasra Dash

Kasra Dash is an entrepreneur and SEO strategist working in search optimisation and AI powered search. His practice is evidence led, with particular depth in technical SEO and search algorithm analysis. He is known for putting SEO testing to work on real problems and for tracking how ranking systems shift over time, and his consultancy connects organic performance to commercial outcomes including marketing efficiency and return.

He has built several ventures around education and professional collaboration. He founded The Masterminders Conference, an international event connecting SEO professionals with founders and operators, and created mySEO.app, an invite only learning platform and community. Both address the same problem: practitioners working in isolation on questions others have already answered.

A substantial part of his work examines the relationship between artificial intelligence and search. He contributes to industry discussion of how AI powered discovery is changing visibility and practice, supported by his work in topical authority and strategic content, with a technical grounding that lets him assess claims about new search technology rather than repeat them. He builds scalable marketing systems intended to remain useful as platforms change.

Dash also invests, backing digital entrepreneurs and high growth online businesses. That gives the consultancy a commercial vantage point most advisers lack, since he sees what the numbers do after the strategy is handed over. Across the businesses and the industry work, the through line is measurable organic growth and the development of professional knowledge across the wider SEO field.